Landing Alto Perfil
| Customer | Alto Perfil | |
| Industria | Marketing Digital / Branding Personal | |
| Services | UX/UI Design, Web Development, SEO Optimization | |
| Main Challenge | Create an attractive landing page that effectively communicates the value proposition for personal brand transformation. |
Introduction
Alto Perfil is an agency specialized in the creation and empowerment of personal brands in the digital environment. The project focused on developing a landing page that would effectively communicate their personal brand transformation services, highlighting their strategic approach and the tangible results they offer to their clients.
Project Objectives
- Create an attractive and functional landing page that represented Alto Perfil's value proposition.
- Optimize the content structure to facilitate the understanding of the services and plans.
- Implement a design that transmits professionalism and exclusivity.
- Facilitate the conversion of visitors to potential clients
Design and Development Process
The project started with a detailed brief where the key points of Alto Perfil's value proposition were identified. From this brief, I developed wireframes that allowed to organize the information in a hierarchical way, highlighting the main services and establishing a natural flow towards the plans and the contact form.
In the visual design phase, I opted for a dark color palette with turquoise and magenta accents that convey modernity and sophistication. I implemented a well-defined section structure that guides the user from the main message to the contact action.
The technical implementation was done using Next.js, which allowed to create a fluid and search engine optimized user experience.
Screenshots
Hero
Qualities and testimonials section
Form
Results and Conclusions
The final design perfectly captured Alto Perfil's professional identity, with a clear structure that communicates its services, experience and plans effectively. Visual elements such as icons, service sections and presentation of plans convey value and credibility.
Although the site was fully developed and ready for launch, it was never implemented for reasons beyond my control as designer and developer. Nevertheless, the client was highly satisfied with the final result, particularly highlighting the visual coherence and clarity in the communication of its value proposition.